December 2019
Camil Day and Site Visit 2019
In December 2019, the Company held Camil Day, its third annual public event since the IPO in São Paulo (SP), and the visit to its new Super Barra sugar packaging plant in Barra Bonita (SP). The events were attended by more than 150 investors. We thank all participants for the interest and trust placed in our business.
November 2019
3rd Shares Repurchase Program
In November 2019, we concluded the third share buyback program, with the acquisition of three operations totaling approximately 30.6 million shares held by shareholder Warburg Pincus, at R $ 6.25, reinforcing our generation strategy of value to our shareholders. Additionally, the totality of the shares of its own issue acquired in the scope of the repurchase operation were canceled, and its share capital was divided into 370 million shares.
March 2019
Inauguration of the new factory in Suape – PE
The inauguration of the new Suape unit, on Pernambuco´s coast, occurred on March 12th. With a built area of 6,500m² and capacity 3.5 times greater to the old factory of Recife, the industrial plant is the most modern in the region with multi-category production (rice, beans and sugar), besides having a distribution center. The Company’s strategy is to expand its leadership in the Brazilian rice, beans and sugar market, in addition to increasing efficiency in the Northeast. “The Northeast has been a focus region for Camil for years, but to increase our presence and leadership, we have invested to increase local productive capacity,” affirms Luciano.
January 2019
New Campaign Coqueiro
Innovating again in the canned fish category, Coqueiro presents its new promotion, “Beleza na Lata Coqueiro”. The star of this campaign is Naiara Azevedo, singer of the hit single “50 Reais!”. The movie of the new campaign is signed by Leo Burnett Tailor Made and is developed and produced by Bullet. From 1/15 a 4/24, over one thousand instant prizes of up to R$ 500 and two draws in the amount of R$ 50,000. The winners of the draws will also receive a pair of tickets to watch Naiara’s concert from the backstage and will be able to meet her in the dressing room as well. The movie of the campaign highlights in a modern way the benefits of eating fish and keeps the message of the brand: who eats healthily, feels better and more beautiful. The commercial starred by Naiara will be broadcast on free TV, radio, digital channels, and streaming apps as of 1/15.
Updated at 03/31/2021 at 04:07 pm